20 WhatsApp message templates for car dealerships

• A template is required to message a customer first through the WhatsApp Business API, or more than 24 hours after their last message.
• Meta classifies each template as marketing, utility or authentication. Utility templates are cheaper and free inside an open customer service window.
• Variables are written {{1}}, {{2}}. A template must not start or end with a variable, and two variables cannot sit side by side.
• Below: 20 templates across the dealership journey, to adapt to your brand and language.

Hello {{1}}, thank you for your interest in the {{2}}. It is available at our {{3}} showroom. Would you like a walkaround video or a test drive?

Hello {{1}}, your test drive of the {{2}} is confirmed for {{3}} with {{4}}. Location: {{5}}. Reply 1 to confirm or 2 to reschedule.

Hello {{1}}, a reminder of your test drive tomorrow at {{2}}. Please bring your driving licence. See you soon.

Hello {{1}}, thank you for visiting today. Do you have any questions about the {{2}}? I am happy to help here.

Hello {{1}}, a {{2}} matching what you were looking for has just arrived. Would you like to see it before it is listed? Reply STOP to opt out.

Hello {{1}}, to value your {{2}} before your visit, please send 4 photos: front, rear, dashboard with the engine on, and the service book.

Hello {{1}}, based on your photos, the indicative trade-in value of your {{2}} is {{3}}, subject to inspection. Shall we book the inspection?

Hello {{1}}, to prepare your finance application for the {{2}}, we need: {{3}}. You can send clear photos here.

Hello {{1}}, good news: your finance for the {{2}} has been approved. When would you like to come in to sign?

Hello {{1}}, your {{2}} is ready for delivery. We can hand it over on {{3}} or {{4}}. Which suits you?

Hello {{1}}, your {{2}} (plate {{3}}) is due for its service. We have slots on {{4}}. Reply with a time that works for you.

Hello {{1}}, your {{2}} is ready for collection. Our service centre is open until {{3}} today.

Hello {{1}}, during the service we found {{2}}. The cost is {{3}}. Reply YES to approve or call your advisor.

Hello {{1}}, the registration of your {{2}} expires on {{3}}. We can handle the inspection for you. Would you like a slot?

Hello {{1}}, before the peak of summer, our air-conditioning check for your {{2}} takes 30 minutes. Would you like to book? Reply STOP to opt out.

Hello {{1}}, just checking in about the {{2}}. If you have any questions, reply here. If you are no longer looking, reply NO and we will not message again.

Hello {{1}}, thank you for choosing us for your {{2}}. A quick review would mean a lot: {{3}}

Hello {{1}}, one year ago you drove away in your {{2}}. Enjoy a complimentary check this month: reply to book. Reply STOP to opt out.

Hello {{1}}, our Ramadan hours are {{2}}. Test drives and service are available by appointment. Ramadan Kareem. Reply STOP to opt out.

Hello {{1}}, do you know someone looking for a car? Refer them and receive {{2}} when they buy. Reply STOP to opt out.